From Wholesale

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Weekly Picture Frame Sale – 3/24 – 3/31

Some of the best frames are also the most simple. That’s the idea behind this week’s picture frame sale of the week.

Whether you’re looking for a standard 2″ (or more) 8×10 frame or a cheap, high-quality frame to handle a large amount of your work, you won’t be disappointed with this week’s frame sales. The theme this week is simple and cheap framing; or frames that will bring out the best look in your art without taking away from the look of your art. There is a fine balance between “simple” and “accenting” that you must find, so minimalist pieces will always look good in the CBG frames.

If you’re going for archival, museum quality framing, you may want to have a look at the premium wood 8×10 closeout frames. They are indeed Closeouts, and therefore very cheap to begin with, but also feature our more substantial mouldings.

So, which sale would be best for you? That’s a decision that you’ll have to make! You can combine them both in the same order though, if you prefer. These sales come out every Monday, so be sure to check in regularly and stay up on the latest deals from Frame USA and FrameCloseouts!

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Wholesale Framing and a DIY Attitude will save you Hundreds!

As a wholesale picture frame manufacturer, we take special care to offer the cheapest options for all of our customers. A quick price comparison will show you that you’ll save hundreds of dollars by sourcing your materials from websites like FrameUSA.com, or EconomyFrames.com. and even more if you’re assembling the frames with the matting and art yourself. (We also offer a Build A Frame service where our team of custom framers make your order to perfection, too.)

WeddingBee.com, if you haven’t heard, is a blog about wedding memories, cool products and maximizing your dollar for “the big day”. Obviously, picture frames go hand-in-hand with wedding photography, and this blog didn’t miss a beat when it comes to framing at an affordable price.

Their biggest piece of advice? Buy a mat cutter, and learn to use it.

wholesale framing
Cutting mats from poster board is definitely a good way to save, though you may save even more by using MatDesigners.com.

Of course, if you can find a supplier of cheap mats, then that’s all the better. Online retailers like MatDesigners.com offer affordable prices for mats with all sorts of cuts, and we offer custom custom mat cutouts if you provide us a specific diagram of how you’d like theme cut. If you can dream it up, we can make it a reality! See this picture for details:

Name On Your Wall is a [text]
Name On Your Wall is a customer of ours that has used our mat diagrams in the past. Just call in and give us the dimensions!
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Be sure to mark up your mat before cutting, if you go the “Do it Yourself” route! A wrong cut can throw off the entire look.
Wholesale Framing
If you see the bevel, you’re on the right track. Do some test cuts with your mat cutter to see which direction the bevel will be, first.

 

Photo, Information Source: WeddingBee.com
Author: “Mrs. Penguin”

FrameUSA.com

Personalized Picture Frame Options

Create and preserve memories with Frame USA’s Personalization options

So, we all know that personalization is a huge factor when it comes to finding the perfect gift. Maybe you’re looking for a new piece of jewlery for your significant other, or looking to get something special engraved for your parents. Personalizing these items will provide a constant reminder of why you find them to be an extra-special part of your life.

Personalizing isn’t just about words, though. Using different colors, imagery and personal flair can mean just as much as words. So how can Frame USA help you with personalized picture frames?

Build A Frame:

Perhaps the best personalization feature on our website is the Build A Frame web application. Our app will walk you step-by-step through the custom framing process, whether you’d like to upload your own image, give us your own dimensions or pick an image from our wide selection of Posterservice images.

Wholesale Custom Framing at Frame USA. Now with Build A Frame!
Create beautiful custom framing jobs in our Build A Frame web app. We’ll print your images, too.

 

Laser Engraving:

Engraving is a classic way of personalizing a wide variety of items. Literally anything with a wood or metal surface can be engraved with great effect. Our customers have been very impressed with the amount of detail our engraving machine can create, especially with our signature Engrave-It series. This is definitely the route to take if you’re commemorating a special event, remembering a wedding, or for anniversaries.

personalized picture frames
Engrave images and text — directly on the frame or on a metallic plate.

 

Unfinished Picture Frames:

Both our Unfinished and Decorate-It lines have the crafty folk in mind. These are great for both kids and adults alike, but you’ll definitely get your money’s work when you use these as kid’s craft projects. You can use all of your favorite crafting materials to make it, and a trip to your local art and craft store should inspire you to make some great artwork.

U-Frame Kits:

For when you want something that looks like it was professionally framed at a fraction of the cost, look no further than our U-Frame 1 and 2 kits. These require assembly upon arrival, but we promise it’ll take no more than 5 minutes to put together. We also include instructions on assembly (Just 3 easy steps). Then all that’s left is to drop in your art!

Metal Picture Frames
Our sturdy, easy-to-assemble U-Frame kits are great for that “Custom Framed” look… Without the price of custom framing.

 

What are some clever ways that you personalize your items? Let us know!

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Changes in Styrene Cost – Frame USA

Frame USA has been using a product called styrene—which is a plexiglass type material– in our larger picture frames since we began operations over 30 years ago.

For most of this time the styrene used in our picture frames has been purchased domestically from a large plastic manufacturer in the United States.

In the 4th quarter of 2013, this plastic manufacturer, through its distributor, came to us and let us know that they were raising the price of our styrene product by 67% over the first six months of 2014. This huge price increase came despite almost no increase in raw materials prices or resin increases. According to the sales manager at this manufacturer, “we believe the styrene product was undervalued in the marketplace” and this lead to the incredibly large 67% increase that is taking place.

“We want our customers to know that we are shocked at our vendor’s behavior which has lead to a major increases in our product prices effective today”, said Daniel P. Regenold, CEO of Frame USA. We are even more shocked that a vendor we have worked with for such a long time would take such negative action.

This increase in price is happening after consolidation in the clear styrene market took place in the last several years.

Frame USA is taking every step possible to find a more stable source of plastic material that will go in our picture frames in the future. We will not allow one company to artificially move the market price of material used in our American Made picture frames to the detriment of our customers. We are sorry about the need to increase our prices of our picture frames because of this unwarranted large raw material price increase.

Dan Regenold, CEO
Frame USA
Posterservice, Inc.

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Frame USA’s WCAF Trip – Photos

We had a great turnout this year at the West Coast Art and Frame show in Las Vegas. Getting to meet with the nations best artists and framers was a great experience, and we were glad to share it with them!

Pictured below are a few photos of our display at the show. We met with vendors and other craftsmen about our frames, products and poster/printing services.

For more information or to see more about what the West Coast Art and Frame show is all about, visit us on Twitter or search under the event hashtag #WCAF. If you joined us at the show and would like to submit a quote for any of our products, fill out our custom quote form by clicking here!

 

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Frame USA attends West Coast Art and Frame Show 2014

Next week, we’ll be traveling to Las Vegas for the next installment of the West Coast Art and Frame show. We’ll be joined by some of the biggest names in the industry (Larson Juhl, Tru-View, Pictureframes.com, etc.) as well as hundreds of small business owners, custom framers and artists. We’re excited for this opportunity to interact with others in our industry!

The art and framing industry is constantly changing, and it’s a great time to be a part of it all. Be sure to follow us on Twitter for updates and the latest news from the show. For a live feed of how things are going, search for #WCAF (our official hashtag for the West Coast Art and Frame show). We look forward to seeing you there!

Check out some of last year’s photos below! This year’s booth is #1039.

FrameUSA's WCAF Booth - Kelly

FrameUSA's WCAF Booth

Some fast framing facts:

In 2012, out of 2,600 American consumers, half of them made some form of purchase in regards to wall art, decor, or some sort of framing.

The top 3 factors influencing a customer’s purchase of a custome frame job are trust, confidence and choice of materials.

45% of customers who classify as “collectors” have multiple items waiting to be framed.

Custom framing customers once had an older audience – the most recent reports show that 56% of customers are at the age of 44 are younger. Customers also tend to be male – about 59%.

 

Source: Tru View marketing research and Unity Marketing

Picture Frames

Frame USA DIY Picture Frames Featured in HGTV Magazine!

HGTV Uses Frame USA Picture Frames in HGTV Magazine’s DIY Feature

If you haven’t seen the recent post by Molly Mesnick (Bachelor ’13 winner), you may have missed the exciting DIY projects that our customers have been doing! (Don’t worry, you can find her blog post right here!) Along with the cool projects Molly mentioned, we also had a customer from HGTV order some of our Clean Cut White frames for a special segment on DIY picture frames!

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Our frame can be seen in their flash card example – They spray painted our Clean Cut White frame to match the color of the card! How cool is that?

Needless to say, we were thrilled to see both posts! Aside from being obvious good business plugs, we love seeing our frames put to use in creative ways. From matching colors with spray paint to re-wrapping our moulding with colorful patterns, we’ve seen a lot of great DIY concepts for our picture frames. In fact, many of our products end up on Etsy stores, where customers will use our frames in their artwork or craft projects and sell it as its own photo frame! Even better is the price point, where customers can make a nice profit from their work from simply decorating a frame to their heart’s content!

What exciting kinds of DIY projects have you found? If you haven’t caught up on this trend of cost-saving and niche design, have a look at Pinterest (making an account is free!) and search “DIY”. You’ll find some great inspiration for your own hand-made projects, whether that’s picture frames or making your own furniture! You can also follow us on Pinterest while you’re at it, where we not only share information on picture frames, but also DIY inspiration as well!

What other sorts of fun projects have you taken lately? Leave a comment below and we’d be glad to feature it in a future blog!

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Art Frames and Custom Frames – Artist Advice on Custom Framing

Artists who think that art frames itself (or customers will) may face some harsh reality.

For many artists, it’s no foreign concept to make that final brushstroke against the canvas and feel an overwhelming sense of accomplishment. All that hard work and your masterpiece is even better than you expected. If you’ve painted or drawn on stretched canvas, your work is ready to sell! If your work is on flat, 2-Dimensional paper, however… you may find yourself wondering how you’ll sell your piece. You could sell your work just as it is, letting your customer worry about presentation. This method, however, runs the risk of not getting the best value for your art, or worse, not selling at all because presentation can be just as costly! For this reason, art frames are a wise investment for any budding or experienced artist.

Art Frames
Framing your art makes the piece more valuable to your client/customer – they’ll appreciate the extra time and effort.

The most obvious solution for 2-D artists and photographers everywhere is purchasing custom art frames. Framing can be just as daunting a chore as any in the art world, the reasoning behind which is that the LAST thing you want to do is distract the viewer from your artwork. As Jason Horejs said in his recent post from RedDot Blog, “Framing art is time-consuming and expensive, and just when you think you’ve found the right frame, your clients let you know otherwise.” Even more discouraging is putting in the time and effort, only for “…a client [to] see [a] piece of artwork, fall in love with it, and then say, ‘but that frame has got to go.'”

Luckily for most artists, picking out a frame is simply an extension of their artistic eye. Find something that makes your piece “pop” instead of distracting the viewer, and don’t try too hard to match the colors of your art to the color(s) of the frame. Aside from the picking out your frame, the other important factor in selecting a frame is the price. Taking your art to a professional framer can set you back hundreds, even thousands of dollars. However, there are several ways to avoid this cost:

1. Build your own art frames and mats

Using materials such as wood, nails and stain/finish bought from your local hardware store, assemble your own frames! There are plenty of tutorials that can be found online, and we suggest looking around Pinterest to find even more creative solutions to DIY art frames.

2. Create artwork to fit a specific frame size

While limiting in a creative capacity, this process will save you time and money down the road. If you like to create art in series or with a certain color, then ordering in bulk may be your best bet. This will force you to restrict your sizing, but for the most part, this is a great investment either way. Frame USA offers volume orders and discounts for businesses as well – fill out our quote form and see just how much you can save.

3. Order custom-sized, wholesale picture frames from Frame USA

As we referenced in 2, ordering a specific size in wholesale can be a great time and money-saver. We also offer a Build A Frame service that allows you to upload an image or select an image opening, add mats and a frame, backing and glazing. We then assemble your frame and send it to you! Give it a try and you’ll see just how much you can save when compared to your local frame shop.

What’s your opinion on framing art? How do your frame your work? Leave a comment for us in the space below!

Source: RedDot Blog http://www.reddotblog.com/wordpress/index.php/framing-art/

For art frames and more, visit FrameUSA.com

Bit O Whimsey

Bit O Whimsey – Posterservice’s #1 Plaque Customer!

One of the many large  plaque orders by Kandy Myndy!
One of the many large plaque orders by Kandy Myndy!

Our poster division, Posterservice Inc., is very fortunate to have such a diverse customer base. Music stores, museums, smoke shops, poster distributors, Spencers, college book stores and educational resource vendors all depend on Posterservice for the hottest images in poster printing and publishing.

One service that our customers particularly enjoy is a service offered by Posterservice called plaque mounting. Plaque mounting is a display option that allows you to preserve your image my mounting an image on wood, followed by laminating the image in a transparent seal that turns an ordinary wood mount into… well, a plaque! Chances are, if you’ve visited any home decor shop, you’ll find a great assortment of beautiful art prints inside of a plaque.

Kandy Myny – artist, entrepreneur and our number 1 plaque customer – has used Posterservice for just a short period, since February 2011. In this time she has placed an average of 6 orders a month, each order totalling a substantial amount of plaques. It’s customers like Kandy that any business is proud to serve. She loves our wood mount product so much that it is one of the main items she sells showcasing her beautiful art!

That's quite a plaque order!
Kandy holding one of the many plaques!

About the artist:
“I am a self taught mixed media artist creating original paintings, collages and reproductions. I love to express the whimsical side of things by using a rich and colorful color palette. My whimsical mixed media style is created using paint, paper, charcoal, and a variety of textural elements to create unique, one of a kind pieces of art. Whenever possible I enjoy using recycled materials both new and old to incorporate into my work. My portfolio includes a whimsical world of colorful neighborhoods and landscapes with trees that resemble lollipops, birds with stilt like legs, owls, quirky homes and girls with inspiring messages. In just a few short years I have created Bit O’ Whimsey Design Studio, travel to juried art fairs, sell to galleries and boutiques, manage an Etsy shop and I have created a wholesale line. My art has been well received and is in homes across the country and the world…

 

Kandy’s Portfolio and Shop: BitOWhimsey.com

Facebook: Facebook.com/bitowhimsey

Etsy: BitOWhimsey